Projection Mapping Workshop -January 2021

Intensive introductory workshop

Duration:                         3 days, 10 hours (3 hours per session +1 hour individual project feedback)

Dates:      To be anounced

Format:                                 Online workshop with private individual project feedback.

Objective: Provide the enrolee with the necessary knowledge, tools and an overview of techniques with hands-on exercises to start exploring and initiate themselves into the world of projection mapping.

Description: In this course you will learn, hands-on, how to create a projection mapping from start to finish. This course covers the basic and fundamental knowledge of uses (commercial, artistic, socio-political purposes), formats (architectural, showrooms, events, products, art gallery) and applications for projection mapping. It introduces the enrolee to the diverse available tools, softwares and hardwares, as well as an insight on the basic steps to produce and narrate through projection mapping. During the course we will use MadMapper software, hands-on, learn the interface, functions, materials and mapping techniques for different scenarios. At the end of workshop, the enrolees will draft a small projection mapping project, present it and receive one- on-one feedback and recommendations from the mentor. 

Who is it for?

*Curators, art exhibit production managers and art handlers who want to take more control over an art exhibition's design, installation, mounting and narrating possibilities. 

*Artists who want to explore new ways of narrating  -away from the flat rectangle screen-, exploring the possibilities of  architectural projection mapping, indoor projection mapping and the wide  range of innovative possibilities of projecting onto physical objects,  natural surfaces, textures and making them come alive with moving  images.

*Musicians, DJs and VJs who want to further engage  and awe their audiences, using stage mapping design as tool to create a  powerful connection between the music and the moving image on multiple  simultaneous surfaces for their concerts or festivals.

*Filmmakers who want to expand their visual  narratives to other formats and forms, such as multiple synchronic  narrative screens/objects/textures to further the cinematic experience.

*Event planners, commercial showroom and publicity producers  who want to take advantage of the medium to captivate their potential  clients, make the event memorable and striking, using the product itself  as a projection surface, designing stages, immersive experiences or  showrooms with projection mapping to animate, transform and have  imagination take over the clients. 

Examples for artistic, film and curatorial applications: 

https://www.gabrielvallecillo.com/video-installation

Examples and applications for stage, commercial events, concerts, festivals: 

https://www.gabrielvallecillo.com/commissioned-works

Programme

Module 1

Module overview

Mentor presentation and general overview of works in the field. 

What is projection mapping and what is it for? 

Projection mapping: examples and uses. 

Overview: tools (hardware, softwares). Which one is right for your project? 

Production process overview: mapping a structure, producing content. 

MadMapper software: an introduction.

Hands-on: Getting to know the MadMapper interface, functions and materials.

Homework assignment 

Module 2

Module overview

Hands-on: Homework review, shaping light into real life scenarios. discussion.

How to map a surface using MadMapper, example. Background image/target

Discussing surfaces, troubleshooting and solutions. Determining mapping viability.

Hands-on: Mapping your target surface. Troubleshooting your project, techniques and approaches.

Narrating and storytelling for different scenarios. 

Homework: Creating your first projection mapping. Short 10-15 second video. 

Module 3 

Module overview

Project presentation to the group.

Group feedback & discussion: what we can learn.

Workshop review. 

Discussion: where are we heading, trends, technology. 

The importance of a voice, of art over simple entertainment. 

Final comments by mentor. 

Individual private feedback and recommendations. (Optional: Privately scheduled with mentor)

Included:  Temporal free MadMapper license for enrolled students. (Mac 10.12 + / Windows 10 64 bit)

Requirements: Computer with MadMapper installed. Photoshop, After Effects or other editing software knowledge recommended. 

Capacity: 12 student maximum. 

Language: The entire workshop will be in English. Spanish and (a bit of) Deutsch spoken. 

Investment: 80€

Registration: Please register using the form. 

**Note: registration will be considered complete once payment has been confirmed. 

Contact: Gabriel Vallecillo Márquez

Email: esegabbo@gmail.com